The perfect Spotify playlist to Make it Through Create-a-Thon

Last week, we at redpepper kept our coffee mugs full all day and all night in a 24-hour creative sprint benefitting 3 nonprofits. In the week leading up to the event, Create-a-Thon veterans shared tips and tricks of the trade to help the rookies to survive the night. Jen pushed the importance of the midnight mile, Cat told us all to keep drinking water, and Matt informed us that 5 5-Hour Energies will indeed keep you awake for 25 hours.

The three non-profit teams cranked out some incredible work for their clients throughout the night. For my first go at Create-a-Thon, I was assigned to team Play Like a Girl, which uses the power of sports to help young girls unlock their potential in life and become confident young women. My team managed to make a video, website, logo, poster series, and social media campaign in the early hours of the night. It was an amazing experience to see the emotion on everyone’s faces in the final presentations the next morning, and showed me how significant Create-a-Thon really is.  

This being my first Create-a-thon, I had been mentally and physically preparing for how to stay awake and productive for the entire night (it’s like a reverse hibernation). I took matters into my own hands, and turned to what I know best; crafting the perfect Spotify playlist for my first all-nighter.

Here are the songs that will get you through the night:

To set the mood: Let’s Get it Started – Black Eyed Peas

Some may call this song a classic- it is the perfect way to get pumped up for the next 24 hours. Play this after Tim gives his kickoff speech that inspires us all and **drops mic**

To meet up with your team: U Can’t Touch this  - MC Hammer

The perfect song for when you head on over to your team room and get ready to crank out some amazing work. The other teams are going DOWN.

For Some Inspiration: Run the World (Girls) – Beyoncé

Play Like a Girl is all about empowering young girls through sports to be the amazing, confident, unique individuals that they are. Nothing epitomizes this more than Queen B.

To ease into the realization that you’ll be up for the next 24 hours: All day All Night - Moon Taxi

Remember that this is a marathon, not a sprint. Although it would be great to listen to the Black Eyed Peas and Mr. Hammer all night, you want to settle into a rhythm and bring it down a notch. Our team kicked off an amazing brainstorm session right away, and started generating some awesome concept ideas.

For when you start your work: Another Night – Real McCoy

This is great background music to keep yourself motivated, but not distracted. You want to get started right away on your work! After our team came up with potential concepts, we brought in our client to get her input on the direction she wanted us to take (Team PLAG always goes the extra mile)

To get your creative juices flowing: Perpetuum Mobile – Penguin Café Orchestra

At this point, everyone took a break, chugged a glass of water (#hydrateordie), and took a step away from the projects for a minute to get a fresh view when we started again. The video team headed over to shoot footage of the girls playing in the club, and the web warriors tackled the site head-on.

Background music for photo shoots: Heavy Feet (Live) – Local Natives

It’s been a full work day, and we’re not even tired yet! Everyone is feeling great, the next 15 hours are going to be child’s play. The Strick’s Gift Team has transformed the content studio into a baby shower room and has started their shoot, and everyone is settling into the workload.

For the midnight mile: Eye of the Tiger OR Rocky Balboa Theme Song (Gonna Fly Now)

At this point in time, people either felt like they had more energy than ever before (spoiler: it’s all in your head), or took a last minute opt-out of the run. Molly amped us up to take a moonlit jog through Germantown, and we came back feeling the adrenaline rush kick in. (Didn’t hurt that there was a sushi bar waiting for us when we all came back.)

For when it is 3am: 3 am – Matchbox Twenty

This one is pretty self explanatory. Sing-a-long, obviously.  This is definitely the starting point of when the delirious thoughts and funny interactions begin.

For the grind between 3 and 4 am: Under Pressure- Queen, David Bowie

You’re tired, you still have lots to get done, and one of your team members just fell asleep standing up. Get motivated, get excited, and get it together! Teams are starting to feel the heat in the countdown until the clients arrive.

For the wakeup dance session at 4:30 am: Boogie Wonderland – Earth, Wind, and Fire

Get your head back in the game and take a dance break. Some retro workout videos are projected in Wonderland to give everyone some choreographed inspiration.

To brighten your spirits at 5 am: Mr. Brightside – The Killers

You’re in need of a pick-me-up, and honestly how could you feel sad after listening to this song?

For the final stretch in the last hour: Don’t Stop Believin – Journey

Take the message to heart. You’re in the home stretch, so keep up the great work!

When you really can’t believe you only have 30 min left: I Will Survive – Gloria Gaynor

So close, yet so far…

To Celebrate being done!: All Star – Smash Mouth

You did it! Head to the Bloody Mary bar, take a seat, and watch your team present the amazing work you just completed. Smash Mouth was right, you really are an all star. Go you.

To keep the party going: Good Day- Nappy Roots

How could it not be a good day? After the presentations, everyone heads outside for some live music, great BBQ, and continued festivities. Everyone has so much to celebrate!

For the double sunset club: Blame it on the Boogie – The Jacksons

It’s time to rally!! You’ve made it this far already, and the hard part is definitely already over. Get your sleep schedule back on track by avoiding those zzz’s for a few more hours. The strongest players head on up to the roof to watch the symbolic second sunset.

For when you finally go to bed and think about the amazing work you just did: Bright Side of the Road – Van Morrison

Life is good. You just helped those 3 non-profits more than you think, and are about to go to bed!! You’re pretty much a superhero! ….Now get some sleep. You deserve it.

My first Create-a-Thon was an incredible, crazy, and eye-opening 24 hours that reinforced how special redpepper is. Even throughout the problems that came up through the night and the sleep deprivation that hit in the early hours of the morning, everyone was so happy to be a part of this event.

Elise Alverson, Account Management Intern, Mequon, Wisconsin